In a post-COVID world, a lot has changed about recruitment, especially for college students. Not only are campuses closed and in-person career fairs cancelled, but company recruiters are also shifting gears to avoid traveling. All in all, things have moved more online than ever! While this might be a daunting prospect to some, your generation are digital natives; showing up online is second nature, and you’ve got it in the bag. That being said, a few tips never hurt! Ahead, discover some easy ways to up your game and stand out to recruiters online.
Introduce your authentic self through online profiles
In virtual settings, you can’t rely on the usual handshake, smile, and personal introduction that might serve as your career fair secret weapon. Instead, you need to replicate this same sense of genuine connection with recruiters online. The best way to do that is by reflecting who you are through your online profiles! Complete your Handshake profile with more than just the basic must-haves: showcase your extra-curricular activities, your completed coursework, your volunteering, and your unique skills. Consider adding a profile picture to help put a face to a name when applying for jobs or internships!
Showcase your work digitally
One of the major benefits of online recruiting is that you have more of an opportunity to showcase your work at the very start of your interaction with any recruiter. If you’re into coding, writing, design, or any other pursuit that results in a visible output, it’s important to make that easily available to hiring managers who might be searching for somebody with your skillset! Consider creating an easily accessible digital portfolio of your writing clips, including links to websites or apps you’ve created on your Handshake profile, or designing elements of your resume PDF to showcase your work front and center.
You can’t stand in the corner at a career fair and hope that somebody comes to find you — so why would you do that online? Put yourself out there with recruiters by sending messages on Handshake, engaging with their organizations on social media, and attending their virtual events. If a prospective employer reaches out to you first, demonstrate your professionalism by responding promptly and politely; even if you’re not interested in their role, you never know what may come up down the line! By maintaining friendly correspondence with a recruiter, they are more likely to keep you in mind for another position that may be a closer fit.